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  1. Home
  2. / Video

Real Money Video Wrap: Apple Rallies as Services Segment Takes Center Stage

There is a lot of Apple news to chew on Wednesday.
By KEVIN CURRAN Jan 09, 2019 | 05:17 PM EST
Stocks quotes in this article: AAPL

Apple Inc. (AAPL) rallied again following an interview from CEO Tim Cook that touched on a services-centric future and two key notes following the interview that touted just that focus.

The stock rose 1.7% to $153.31 a share, marking an over $10 gain from the company's pre-forecast last week.

Cook in an interview with Jim Cramer on "Mad Money" in which he took on "naysayers" headlong certainly helped the stock shake off  concerns on production cuts that were largely anticipated Cook's cloudy forecast earlier this month to sustain the gains. 

"I'm never surprised by the market, to be honest with you," he told Cramer. "Because I think the market is quite emotional in the short term. And we sort of look through all of that. We think about the long term. And so when I look at the long-term health of the company, it has never been better."

The sentiment after the interview was aided by optimistic statements by Cook on the trade war, helped the stock shake off reports of production cuts that were largely anticipated by the

To be sure, China remains a concern as it currently represents 20% of Apple's total revenue and has been overwhelmingly blamed for the stock's poor performance into year-end 2018.

Some analysts continue to voice concerns as trade talks continue to yield nothing, trimming price targets significantly as scant evidence exists as to a coming resolution to the Sino-American trade spat.

In an interesting and oft-overlooked discussion, Cook noted the company's continued efforts in healthcare and noted that consumer health and well-being will be the key legacy of Apple in the future.
 
Analysts with Action Alerts Plus could prove a strong investment motivation as the baby boomer generation ages.
 
"The timing of Apple's push into healthcare really matches up nicely with the aging baby boomer generation, which is a massive generation and is now entering the stage in their lives where 24/7 heart monitors and fall detection are a real consideration," Action Alerts Plus research analyst Zev Fima told Real Money. "People are worried about the spending drop-off that could occur as this generation ages, however, this is one area where we could see a real ramp in spending simply because its fast becoming a necessity in their daily lives."
 
After a strong close, Real Money technical analyst Bruce Kamich suggested that Apple stock may have room to run, but highlighted the remaining risks to the recently troubled company.
 
"After the sharp selloff of the past three months, and the shift by fundamental analysts, it will be hard for people to be attracted to the long side of AAPL," he precaution-ed as Apple started the day slowly.  "[But traders] could approach the long side of AAPL here and look to add above $160."
 
 
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Employees of TheStreet are restricted from trading individual securities.

Jim Cramer and the AAP team hold a position in Apple for their Action Alerts PLUS Charitable Trust Portfolio . Want to be alerted before Cramer buys or sells AAPL? Learn more now.

TAGS: Stocks | World | Software & Services | Technology | Technology Hardware & Equipment | China | United States | Video | U.S. Equity | Stock of the Day

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