The so-called "Pink Tax" is neither pink nor a tax. Rather, it's alleged gender-based price discrimination that critics say consumers face when buying items aimed at girls or women vs. almost identical goods that are gender-neutral or designed for males.
In honor of March's Women's History Month, TheStreet did an informal scan of prices both online and in stores and found that the pink tax is alive and well.
"Women shouldn't be charged more for products based on gender, particularly because of the pay gap," Surina Kahn, CEO of the Women's Foundation of California, told TheStreet. "Women are paying more [because of the pink tax] and earning and owning less."
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