Lexus has collaborated with Marvel Studios to create a Super Bowl ad pairs the sedan 2018 Lexus LS 500 F SPORT with the Black Panther, played by Chadwick Boseman.
Watch the full ad above but a 30-second version will air during the third quarter of the Super Bowl, which will air Feb. 4, on NBC, owned by The Walt Disney Co. (DIS) .
This marks the fourth time Lexus, which is owned by Toyota (TM) , has appeared in the Super Bowl.
Actually many of the car companies are back - including Hyundai, Buick (owned by GM), Toyota TM and Kia (watch their ad here!) -- all plan on having ads running ads.
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