Pepsi's clash with Coke is most pivotal closer to home.
is La Croix a conqueror or is Pepsi planning a coup?
Pepsi looks like a safe play to analysts.
There is honestly nothing in the fundamental data that would provoke me as a trader to take on an entry position at this time.
Let's check those charts and technical indicators in light of the negative reaction to their latest numbers.
The restaurant stock is up by about $10 in a short time, but the volume behind the advance isn't impressive.
In the daily bar chart of CMG we can see that prices broke out on the upside of a long sideways consolidation pattern.
The stock has essentially been in a slide since September.
There isn't a lot of wiggle room here. If things start to flatten out, or head south, this stock could show significant downside.
CMG reported fantastic numbers on Wednesday night, with a colossal 6.1% comparable-sales figure coupled with healthy margins.