The Coca-Cola Co. (KO)

49.20
NYSE : Consumer Non-Durables
Prev Close 49.58
Day Low/High 49.17 / 49.55
52 Wk Low/High 41.87 / 50.84
Avg Volume 15.90M
Exchange NYSE
Shares Outstanding 4.27B
Market Cap 211.51B
EPS 1.50
P/E Ratio 30.23
Div & Yield 1.60 (3.19%)

My Book

My long book is down to small positions in , , and . Mediums sized in . And large positions in (actually very large as I have been adding), , , , , L and . My short book includes small to medium sized positions in , , , , and large positions in and ...

There Are 2 Reasons Why I'd Buy Berkshire Hathaway Stock

There Are 2 Reasons Why I'd Buy Berkshire Hathaway Stock

Buffett and Munger have some questions to answer, some situations to ponder, and probably a more concerned public than in the past to deal with.

What to Expect From Warren Buffett at Berkshire's Big Meeting This Weekend

What to Expect From Warren Buffett at Berkshire's Big Meeting This Weekend

From lollipops to locomotives, Warren Buffett's has a full buffet of topics to address Saturday.

Novice Trade: Coca-Cola

Novice Trade: Coca-Cola

Coca-Cola seems to have righted the ship.

Fibocall: Early Tuesday Texts

The FANGs Ride Again, Plus Mercury Systems Rising: Market Recon

The FANGs Ride Again, Plus Mercury Systems Rising: Market Recon

Netflix led the charge in FANG names. And why MRCY is now a hot stock in the defense sector.

Coca-Cola Stock Primed For Potentially Rewarding But Risky Play

Coca-Cola Stock Primed For Potentially Rewarding But Risky Play

There's enough of a current setup, along with recent earnings history, to take a small shot on long volatility with Coca-Cola stock.

Uber vs. Lyft: The Tale of the Titanic IPO Tape

Uber vs. Lyft: The Tale of the Titanic IPO Tape

Who you gonna call for a ride?

SpartanNash: Healthier Foods, Healthier Dividend Yield

SpartanNash: Healthier Foods, Healthier Dividend Yield

Grocery distributor SpartanNash is out front in the trend towards healthier food and beverage products, plus it has an enviable dividend yield.

Soda Wars: Is PepsiCo or Coca-Cola the Better Dividend Stock?

Soda Wars: Is PepsiCo or Coca-Cola the Better Dividend Stock?

Look beyond dividend yield to find the best growth story for these beverage makers.

Warren Buffett, Book Value and How to Value Berkshire Hathaway

Warren Buffett, Book Value and How to Value Berkshire Hathaway

Does Berkshire Hathaway still offer value for investors?

Recently...

Recent new longs- and . Recent new shorts - , , , and .

Nelson Peltz Could Be Key to Cannabis in Consumer Packaged Goods

Nelson Peltz Could Be Key to Cannabis in Consumer Packaged Goods

Aurora's prominent partner could be cannabis' key to breaking into consumer segments.

Aurora Cannabis Builds Momentum, Enter Nelson Peltz

Aurora Cannabis Builds Momentum, Enter Nelson Peltz

The plan is for Peltz to help the firm in maximizing potential markets to target.

Market Shrugs as Fitbit Puts a Lot on the Line With Its New Products

Market Shrugs as Fitbit Puts a Lot on the Line With Its New Products

Unlike Coca-Cola with its introduction of Orange Vanilla Coke, Fitbit must hit on its new releases if it hopes to get back into investors' good graces.

Mixed Market Messages

*Raising net short exposure Some late morning observations: * With Google and Amazon market beasts -- now both medium sized -- I feel "comfortable" adding to my short hedges. * Added to my Micron , Caterpillar and Coca-Cola shorts. * So weird that t...

Back Short Coca-Cola

Last month I wrote in, "No Coke, Pepsi:" Coca-Cola  remains an expensive stock with very low organic growth (and an increasingly competitive business landscape). I find it remarkable how talking heads don't challenge management's failure to respond ...

Coca-Cola Downgraded to Hold at HSBC

Amazon Won't Crush Kroger By Competing With Itself

Amazon Won't Crush Kroger By Competing With Itself

It would make little sense to take a step backward into bricks and mortar when consumer trends are so clearly shifting toward online purchases.

Celebrating the Greatness of Individual Traders

Celebrating the Greatness of Individual Traders

Good individual traders will produce returns far in excess of anything that traditional Wall Street will earn.

5 Companies Warren Buffett Should Buy or Invest in Now

5 Companies Warren Buffett Should Buy or Invest in Now

Cash is a lazy asset, but the genesis of Berkshire's underperformance has been choosing the wrong investments.

KO Chart Updated

Watching Coca-Cola and Waiting to Take a Swig

Watching Coca-Cola and Waiting to Take a Swig

The recent decline in the soft drink giant's shares post-earnings is similar to pullbacks in the past that have been followed by nice rallies.

Chart of the Day 2: North America Is the Big Battleground for Pepsi and Coke

Chart of the Day 2: North America Is the Big Battleground for Pepsi and Coke

Pepsi's clash with Coke is most pivotal closer to home.

I Would Pick Up PepsiCo Stock on a Down Day, Not on a Day Like This

I Would Pick Up PepsiCo Stock on a Down Day, Not on a Day Like This

There is honestly nothing in the fundamental data that would provoke me as a trader to take on an entry position at this time.

Coca-Cola Downgraded to Neutral at Citi

PepsiCo Pops Post-Earnings in a Sharp Contrast to Rival Coke

PepsiCo Pops Post-Earnings in a Sharp Contrast to Rival Coke

A small dividend hike is helping to give PepsiCo shares a boost after its mixed earnings report.

Pepsi Earnings Call Notes