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  1. Home
  2. / Investing
  3. / Stocks

Is Etsy Crafting an Attractive Price Level?

Let's check on the charts again.
By BRUCE KAMICH
Jan 27, 2022 | 09:05 AM EST
Stocks quotes in this article: ETSY

We reviewed the charts of Etsy (ETSY) on Nov. 23 and recommended that "Traders could go long ETSY near $270, if available, and then risk to $245. The $400 area is our first price target as a round number. Maybe $457 is possible after that." Well, the stock did not dip to $270 until early December so hopefully traders did not go long ETSY. If they did go long ETSY, they should have been quickly stopped out at $245.

Let's check on the charts again.

In the updated daily bar chart of ETSY, below, we can see that the shares have declined sharply the past two months. ETSY has been cut in half from around $300 to around $150. This kind of retracement/correction can attract longer-term investors. ETSY is trading below the declining 50-day moving average line and below the declining 200-day line.

The On-Balance-Volume (OBV) line shows a sharp decline and tells us that sellers of ETSY have been more aggressive. The 12-day price momentum study shows a higher low from December to January, which tells us that the pace of the decline is slowing. This is the start of a bullish divergence and can at times foreshadow a bounce or rally.

 
In the weekly Japanese candlestick chart of ETSY, below, we see a mixed picture. Prices are in a downtrend below the declining 40-week moving average line. The uptrend of the past two years has been broken.
 
The weekly OBV line is bearish and so is the Moving Average Convergence Divergence (MACD) oscillator. One positive is that the most recent candle pattern is a doji and the very small real body suggests there is a balance between buyers and sellers. Bullish confirmation of the doji could mark a low for the stock.
 
 
In this daily Point and Figure chart of ETSY, below, we can see that prices have reached a downside price target in the $139 area.
 
In this weekly Point and Figure chart of ETSY, below, we can see a price target in the $115 area.
 
 
Bottom-line strategy: A doji on the candlestick chart and a 50% retracement are two reasons to find shares of ETSY attractive but the trend is still down and the weekly Point and Figure chart has a potential target of $115. Prices might bounce enough for very nimble traders to scalp the long side but investors will need to wait.
 
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TAGS: Investing | Stocks | Technical Analysis | Retail | E-Commerce | Consumer Products

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