Consumer Staples

The upside price target could be $54.
TRC Capital targets the discount wholesaler.
A close below the $67 level and the short-term picture becomes more negative.
Broken support line and candle pattern reflect a lack of conviction in the uptrend.
I would look for prices to retest their 2016 lows in the weeks ahead.
A retest of the low at $30 looks likely.
The right female athlete or celebrity endorser could turn around the segment's fortunes. 
Wait for a breakout on the upside above the 200-day line or buy a partial position around current levels and add on strength. 
SAM could trade down to $150 or lower in the weeks ahead.
The price action and indicators do not suggest investors of the tobacco company are rushing to the exits, but buyers are becoming more neutral.

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