Real Money Poll: Twitter Is Social Media King

 | Feb 12, 2016 | 4:42 PM EST  | Comments
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The votes are in and our Twitter followers have crowned Twitter the king of the social media landscape.

Additionally, Twitter bulls put their money where their tweets are and bought the stock in droves today. The social media company rose 11% in trading on Friday. 

Real Money's Jim Cramer and Jack Mohr praised the company's new management team yesterday amid a post-earnings downturn that saw the company fall as low as $14.31 -- it closed today at $15.88.

"Management did point out in their release that they are seeing increasingly positive impacts from their marketing initiatives (which have helped raise total users back to 3Q levels, as we mentioned) and that users are being held onto at higher rates. Overall, management is working on making the service simpler in order to attract and maintain more users," they said

(Read Cramer and Mohr's take on Twitter.)

Twitter may have won the battle yesterday, but fellow Action Alerts PLUS holding Facebook (FB) is clearly winning the social media war. The company has steadily increased its global monthly active users every year since 2008 when it had 100 million.

In 2015, Facebook reported having nearly 1.6 billion monthly active users compared to the 305 million users Twitter reported having in the fourth quarter of 2015. 

Despite these headwinds, there are still some who believe in Twitter's viability.

Real Money's Tim Collins was willing to make a bullish options bet on the stock ahead of the company's earnings release, writing that he would like to use "those jacked-up premiums" to buy the stock lower. "I simply shorted weekly $13 puts this morning at an average of $0.63. Since I intend on owning the stock should it fall, I only shorted a handful of contracts."

Collins isnt the only Real Money contributor who sees a way up for Twitter. "A better way to play the stock may be to wait for shares to trade (and close depending on your time frame) above $15.55 to $15.70. All trading above that area would leave the current week's trading in the dust, and likely pave a way toward last Thursday's $17.20 swing high," commented Bob Byrne

No matter how Twitter's users feel about the product, the company has some work to do to regain investor confidence. 

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